Choose Gloucester: The Land of Life Worth Living
Beautiful Gloucester County is centrally positioned between the major metro areas of Hampton Roads, Richmond, and Washington, DC. Our labor force of 20k workers includes college students, military spouses, and retiring military personnel. The major thoroughfare Route 17 has 37k drivers per day, and Gloucester is near three international airports. Located on the Chesapeake Bay, we have hundreds of miles of shoreline and access to the country's most active shipping terminals. Award-winning schools offer technical and college prep classes, and we are home to Rappahannock Community College and William and Mary's Virginia Institute of Marine Science. You'll find affordable land here, and real estate taxes among the lowest in the region.
Gloucester strives to be a community "open for business" with a welcoming and positive business-friendly attitude. Our mission is to promote and improve the economic health and quality of life in Gloucester. Whether you're starting, expanding, or relocating your business, be it manufacturing, retail, small or home-based business, the Economic Development Department is here for you!
On November 1st, two dozen artists gathered to participate in Marc Wilson’s workshop Art as a Business at Main Street Center. He shared practical tips on how to make a living on art—the brass tacks being 1. Get Found 2. Be Open. Topics included ways to put your business online, get top search results, and grow an audience. Participants also learned about the importance of a “destination statement” and ways to apply broader retail/sales advice to a gallery or art co-op setting. Attendees also had the opportunity to share their story and network. Shelia Al Madanat of SJM Image and Sound Opens in New Window said, "I really enjoyed the workshop and it definitely added to my knowledge.
If you missed the talk, it will be screened on Cox 48 TV daily at 6:00am and 8:00pm, and is available to watch online below.
Candice Smith, VP of the local non-profit Connected Communities, presented "My Method to Marketing" to a full house at the September 25 Home Based-Business Lunch & Learn. Ms. Smith spoke about the five facets of her marketing strategy: identifying the product/service, the message, the audience, delivery, and budget. All these considerations need to be addressed before approaching design. She shared her approach to branding Connected Communities, choosing an aesthetic that is clean and professional, but with an approachable softness. She recommends the marketing and design platform Canva, which offers templates, stock photos, and drag-and-drop design tools.
Ms. Smith spoke in depth about maximizing social media marketing. Her tips included targeting your audience and scheduling posts for maximum visibility. She reviewed various platforms and went over Facebook's algorithm for distributing content. To increase your business's visibility, be a conversation starter, stay active without spamming, time your posts, use video content, and use analytics to track performance. Plus, consider using hashtags to expand content reach and emojis to personalize and connect.
Cathy Slider, owner of York River Business Advisors, was among the two dozen entrepreneurs who came to learn and network. She said of the event, "There was such healthy energy in there, and I learned some good things. It was just what I needed." If you missed the talk, it will be screened on Cox 48 TV daily at 6:30am, 1:30pm, 9:30pm, and 2:30am, and is available to watch online.
Free Business Consulting Appointments
February 20 by appointment
Gloucester Library, 6920 Main St, Gloucester
Home-Based Business Conference 2020
March 20, 2020, 8:00 a.m.- 4:00 p.m.
Peninsula Workforce Development Center, 600 Butler Farm Road, Hampton
This unique event features a resource fair with over 20 exhibitors, as well as conference sessions and specialty breakout talks focused on topics relevant to all stages and types of home-based businesses. Whether you are thinking of starting a new home-based business, or have operated a traditional, franchise, or direct marketing home-based business for years, this event is for you! Topics include Cybersecurity, Insurance, Taxes, Legal Matters, Networking Tips, and Marketing. There will be networking sessions, a raffle, plus professional headshots available for $25. Applications for exhibitor tables are also open. The conference is a collaborative initiative of the Virginia Peninsula. Get tickets.
For more information, contact firstname.lastname@example.org.
During the initial four years of this program, we have approved and awarded 149 grants in the amount of $245,617.00. Private investment totals $6,213,747.00 from new and expanding businesses.
- Property Improvement
- Façade Improvement
- Website Design & Development
Free Business Consulting
Jim Carroll, executive director of the Hampton Roads Small Business Development Center, is Gloucester for private consulting appointments every month! Meetings are free and held at the Gloucester Library on Main Street. Contact Economic Development to schedule an appointment.
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An up-to-date and comprehensive directory of small businesses in Gloucester County! Whether you are looking for a great lunch, a haircut, or a veterinarian, you will find it here. Please contact us Opens a New Window. with any updates or additions.
Read why Gloucester is the perfect place for your business.
Gloucester County is one of the 212 sites that the U.S. Department of Treasury designated as Virginia's Qualified Opportunity Zones. The Opportunity Zone covers Gloucester Point up to Ordinary, Virginia as seen on the map to your left. For information on the opportunity zone in Gloucester County please click here.
For general information on Opportunity Zones please click here.